Medical Aesthetic Devices Market is Projected to Expand at a CAGR of 10.7% from 2018 to 2026

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Medical Aesthetic Devices Market is Projected to Expand at a CAGR of 10.7% from 2018 to 2026

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Medical Aesthetic Devices Market is Projected to Expand at a CAGR of 10.7% from 2018 to 2026

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Medical Aesthetic Devices Market is Projected to Expand at a CAGR of 10.7% from 2018 to 2026

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Notox Retains RQM+ to Assist with Regulatory Filing and USFDA Approval Process

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Dr. Kavita Mariwalla On The Importance of Impeccable Patient Care

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Dr. Kavita Mariwalla On The Importance of Impeccable Patient Care

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Facial takes me to cloud nine

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Facial takes me to cloud nine

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Facial takes me to cloud nine

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Facial takes me to cloud nine

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Acclaimed Women-Owned Business AVIE! Medspa in Leesburg, VA,...

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Facial takes me to cloud nine

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The radio frequency skin tightening was warm and lovely. Aden …

Facial takes me to cloud nine

… three treatments are radio frequency skin tightening, which is an advanced scientific … was doing.
The radio frequency skin tightening was warm and lovely. Aden …

Facial takes me to cloud nine

… three treatments are radio frequency skin tightening, which is an advanced scientific … was doing.
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Facial takes me to cloud nine

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The radio frequency skin tightening was warm and lovely. Aden …

Facial takes me to cloud nine

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The radio frequency skin tightening was warm and lovely. Aden …

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'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

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…

'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

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…

90 Day Fiance’s Natalie Mordovtseva revealed what cosmetic surgery she just had done

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'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

… plans on having an additional skin-tightening procedure in two weeks.
…

90 Day Fiance’s Natalie Mordovtseva revealed what cosmetic surgery she just had done

… in two weeks to have skin tightening done, which she will film …

'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

… plans on having an additional skin-tightening procedure in two weeks.
…

90 Day Fiance’s Natalie Mordovtseva revealed what cosmetic surgery she just had done

… in two weeks to have skin tightening done, which she will film …

'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

… plans on having an additional skin-tightening procedure in two weeks.
…

'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

… plans on having an additional skin-tightening procedure in two weeks.
…

'90 Day Fiance' star Natalie Mordovtseva gets liposuction and prepares for another procedure: "I wasn't that slim"

… plans on having an additional skin-tightening procedure in two weeks.
…

Besan (Gram Flour) for glowing skin :: Shahnaz Husain

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Besan (Gram Flour) for glowing skin :: Shahnaz Husain

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Besan (Gram Flour) for glowing skin :: Shahnaz Husain

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Body Contouring Devices Market Size, Growth, Production, Types, Applications, Growing Rapidly with Recent Trends 2021 to 2026

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Body Contouring Devices Market Size, Growth, Production, Types, Applications, Growing Rapidly with Recent Trends 2021 to 2026

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Body Contouring Devices Market Size, Growth, Production, Types, Applications, Growing Rapidly with Recent Trends 2021 to 2026

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Body Contouring Devices Market Size, Growth, Production, Types, Applications, Growing Rapidly with Recent Trends 2021 to 2026

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● Cellulite Reduction Devices
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● OthersMarket Segments by Application …

Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Body Contouring Devices Market Size, Growth, Production, Types, Applications, Growing Rapidly with Recent Trends 2021 to 2026

… by Type:
● Cellulite Reduction Devices
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● OthersMarket Segments by Application …

Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Some Watson accusers bragged about encounters, according to legal response filed by Rusty Hardin

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Lawsuit details: 22 women sue Deshaun Watson; one case dropped

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Some Watson accusers bragged about encounters, according to legal response filed by Rusty Hardin

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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Zoom Fatigue? Get Your Glow Back With Potenza's New Skin-Tightening Treatment

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New York oculoplastic surgeon establishes aesthetic practice in downtown Naples

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Twin-Sister Team Brings SKINNEY Medspa to Saks Fifth Avenue Bal Harbour

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Lawsuit details: 22 women sue Deshaun Watson; one case dropped

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Some Watson accusers bragged about encounters, according to legal response filed by Rusty Hardin

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Some Watson accusers bragged about encounters, according to legal response filed by Rusty Hardin

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CareLineLive secures £1.2 million funding to support digitalisation and innovation within the homecare sector

Led by Haatch Ventures, the investment will support CareLineLive’s international expansion and grow headcount
London, UK; 19th April 2021: CareLineLive, the homecare management software that increases efficiency, capacity, compliance and communication between managers and carers by digitising their workflows, today announced that it has fundraised £1.2 million to support its national and international expansion.
The investment, led by Haatch Ventures, will see CareLineLive’s headcount continue to grow, with a 30% headcount increase already seen since September 2020. Alongside this, the investment will accelerate CareLineLive’s expansion into international markets, with 10% of its customers currently outside the UK, including recent client wins in Australia, Malta and Zimbabwe.
Josh Hough, Founder and MD, CareLineLive, commented: “Homecare is in need of modernisation globally and technology is helping to revolutionise the way it is provided for agencies, carers and their clients. Recent research by Age UK reveals that the number of over 75s is set to double in the UK and 30% of elderly patients needing care will not get a bed in a care home. Carers are the backbone of homecare and the pandemic has shown how integral they are to keeping families and clients connected. I’m excited about the innovation coming to the homecare sector and proud to be a part of it, in the UK and internationally.”
The growth capital also enables CareLineLive to continue to innovate its platform. New capabilities include more care planning feature sets that will make it easier for agencies to manage their clients' assessments, reviews, incident logs and daily observations. This is alongside the continued development of CareLineLive’s family portal.
Simon Penson, Haatch Ventures Partner, commented: “CareLineLive is at an exciting stage of its growth and has a compelling offering and vision when it comes to improving homecare. Homecare for the elderly and vulnerable is something that will touch all of our lives, and with COVID-19 playing a huge part in increasing demand on the market, there has never been a more important time for this technology to improve care. It’s a really important mission and the CareLineLive team is just getting started in terms of its potential.”
Customers of CareLineLive’s cloud-based home care management system have seen improved cash flow and increased revenues by up to 50%. Thousands of carers benefit from CareLineLive every day across agencies, this includes Home Care Nurses Australia, Clannad Care in Ireland, and Coastal Homecare in the UK.
-END-
About CareLineLiveCareLineLive is an all-in-one, purpose-built home care management system for domiciliary care agencies to manage the ‘circle of care’. The company was set up by Josh Hough in 2014 after being frustrated at the lack of access to his Grandfather's care. Working closely with a number of home care agencies, CareLineLive has used the latest technology to develop for agency owners and managers an innovative, easy to use, cloud-based homecare management system. Its award-winning platform leads to increased efficiency, capacity and compliance through digitising workflows, automating procedures, increasing revenue opportunities and decreasing overheads. CareLineLive completes the ‘circle of care’ and gives agencies and carers ‘more time to care’ and is operating throughout the UK, Ireland, Jersey and now Australia.
https://carelinelive.com/
Press contactsLeah Jonesljones@thecommsco.com +44 7876 117760Source: RealWire

Grünenthal acquires Mestex AG and its Phase-III-ready investigational medicine MTX-071 for the treatment of pain associated with osteoarthritis of the knee

With the acquisition of Mestex AG, Grünenthal secures global rights for an attractive late-stage asset that could offer an innovative therapy option for millions of patients affected by pain related to osteoarthritis of the knee.
MTX-071 (resiniferatoxin) is a highly potent Transient Receptor Potential Vanilloid 1 (TRPV1) agonist. Its administration can reversibly defunctionalise TRPV1-expressing nociceptors. This can result in long lasting pain relief.

Aachen, Germany, 12 April 2021 – Today, Grünenthal has announced the acquisition of Mestex AG through the takeover of all of its shares and options. Mestex AG is a Swiss biotech company that has developed the innovative investigational medicine MTX-071 (resiniferatoxin) for the intra-articular treatment of pain associated with osteoarthritis of the knee. The investigational medicine is currently concluding Phase II of clinical development and is about to enter Phase III. Initial data showed a long-lasting and significant analgesic effect and functional improvements compared to placebo (saline injection), as well as a favourable safety profile.
“Osteoarthritis is a progressive condition that currently cannot be cured. The inflamed, swollen and painful joints lead to limitation on mobility of the affected patients and may impact their quality of life significantly. Millions of patients currently receive intra-articular corticosteroids or need to undergo knee replacement surgery as last remaining treatment option,” says Jan Adams, MD, Chief Scientific Officer Grünenthal. “With MTX-071, we aim to provide these patients with a well tolerable, non-opioid therapy option that provides long-lasting pain relief and functional improvement of the affected joints.”
Grünenthal is currently preparing two pivotal Phase III studies to investigate the efficacy, safety and tolerability of MTX-071 in patients with pain associated with osteoarthritis of the knee. The studies will start in 2021 and they are part of a global development programme aimed at meeting the requirements for approval in the EU, the US, Japan and China. The mechanism of action is well validated by clinical studies with other TRPV1 agonists.
“Through the acquisition of Mestex, Grünenthal is well positioned to tap into the global osteoarthritis market. Over 50 million people are affected by osteoarthritis of the knee across the US and the EU.” says Gabriel Baertschi, Chief Executive Officer Grünenthal. “We are confident in the mechanism of action of MTX-071 and will explore its potential for the treatment of osteoarthritis related pain in additional joints.”
This acquisition will further strengthen Grünenthal’s pain-focused late-stage pipeline. The company recently announced a Phase III trial that studies the efficacy, safety and tolerability of QUTENZA® (capsaicin) 8% topical system in post-surgical neuropathic pain (PSNP) with the goal of expanding the current US label.
About MTX-071MTX-071 is an intra-articular injection of resiniferatoxin for the treatment of pain in patients with advanced knee osteoarthritis. Resiniferatoxin is a highly potent Transient Receptor Potential Vanilloid 1 (TRPV1) agonist. Its administration can reversibly defunctionalise TRPV1-expressing nociceptors. This can result in long lasting pain relief. The investigational medicine is currently concluding Phase II and about to enter Phase III. Data shows a long-lasting and significant analgesic effect and functional improvements compared to placebo (saline injection), as well as a favourable safety profile.
About OsteoarthritisOsteoarthritis (OA) can be defined as a group of distinct, but overlapping diseases. They may have different etiologies, but similar biological, morphological, and clinical outcomes that affect the articular cartilage, subchondral bone, ligaments, joint capsule, synovial membrane, and periarticular muscles. OA is the most common joint disease in people aged 65 and over. Its etiology is not fully understood, although there are several related factors including female gender, genetics, metabolism, and excessive mechanical stress. The diagnosis of OA is primarily based on clinical history and physical examination. The cardinal radiographic features of OA are focal/non-uniform narrowing of the joint space in the areas subjected to the most pressure, subchondral cysts, subchondral sclerosis, and osteophytes[1].
Osteoarthritis is a joint disease in which the tissues in the joint break down over time. Common symptoms of osteoarthritis include joint pain, stiffness and swelling, as well as changes in how the joint moves and feeling like the joint is loose or unstable. The most commonly affected joints include the hands, knees, hips, neck and lower back. Treatment of osteoarthritis usually includes exercises, maintaining a healthy weight, wearing braces to help with stability, and taking medication, if prescribed[2]. Many patients will require joint replacement surgery.
[1] ICD-11 https://icd.who.int/browse11/l-m/en#/http%3a%2f%2fid.who.int%2ficd%2fentity%2f558562409 [2] National Institute of Arthritis and Musculoskeletal and Skin Diseases; What Causes Osteoarthritis, Symptoms & More | NIAMS (nih.gov)
About GrünenthalGrünenthal is a global leader in pain management and related diseases. As a science-based, privately-owned pharmaceutical company, we have a long track record of bringing innovative treatments and state-of-the-art technologies to patients worldwide. Our purpose is to change lives for the better – and innovation is our passion. We are focusing all of our activities and efforts on working towards our vision of a world free of pain.
Grünenthal is headquartered in Aachen, Germany, and has affiliates in 29 countries across Europe, Latin America and the US. Our products are available in more than 100 countries. In 2020, Grünenthal employed around 4,500 people and achieved sales of € 1.3 bn.
More information: www.grunenthal.com
Follow us on:LinkedIn: Grunenthal GroupInstagram: grunenthal
For further information, please contact:Fabia Kehren, Head External Communications & Editorial ManagementPhone: +49 241 569-3269Fabia.Kehren@grunenthal.com
Florian Dieckmann, Head Global CommunicationsPhone: +49 241 569-2555Florian.Dieckmann@grunenthal.com
###Source: RealWire

REaD Group and Marie Curie Celebrate Award Success with Multi Award-Winning Insight Project

But the real winner is dataLondon, 5 August 2019 – Marketing data and insight agency REaD Group has further cemented its success in data-driven and insight marketing after winning a number of awards at two separate industry events, and being shortlisted for a further three categories in a third.Alongside Marie Curie, REaD Group was named as winner of the Best Use of Insight Award at the IoF National Fundraising Awards on 2nd July for the Big SHIFT project. The National Fundraising Awards celebrate the very best in fundraising and are a unique opportunity to showcase excellence in the charity fundraising sector.The award follows swiftly on the heels of REaD’s win at the Insight in Fundraising Awards in June. Together with Marie Curie, REaD took home the Most Powerful Insight using Data Analysis award. The awards recognise the best work, innovation and inspirational stories of individuals working in data, analysis and insight contributing to fundraising practices.REaD was also shortlisted for three categories in the DataIQ Awards for Transformation with Data, alongside Marie Curie; Best Use of Data in a Marketing Programme, with customer Titan Travel; and the Best Place to Work. “It is a genuine honour that REaD Group and Marie Curie have been recognised in these prestigious awards – a reflection of the power and impact that data and insight can have on a charity’s fundraising initiatives,” commented REaD CEO, Jon Cano-Lopez. “The real winner, though, is data. In these highly regulated times, all businesses need to be confident that their data is clean, accurate, complete and compliant. And with the technology available to manage data quality more efficiently and securely advancing almost daily, there really is no excuse for it not to be.”Deeper insight projects can completely transform business structures and promote new and more productive ways of working – as the award-winning project delivered with Marie Curie UK so aptly demonstrates.Marie Curie provides care and support for people living with a terminal illness, and their families across the UK, with people interacting with the charity through many touchpoints, including its hospices, nursing services and shops. The Big SHIFT project aims to model the effect of these services on fundraising income. A team of senior analysts was established, both internal and external, comprising Steve White from Marie Curie, Scott Logie and Diane Dao from REaD Group, Colin Stewart from Caversham Analytics and Andrew Lockett of Natural Data Insight.A carefully-constructed methodology enabled the creation of a baseline fundraising landscape onto which Marie Curie-specific variables were overlaid. Analysis of these ‘layers’ generated predictive models that were then mapped, highlighting areas where fundraising performance is above or below expected levels, in the context of service provision in the locality. A strategically-powerful tool, it has already delivered surprising and extremely effective insights.“This project has been a great example of successful collaboration and team work,” commented Steve White, Fundraising Strategy and Insights Manager at Marie Curie. “Understanding these impacts has not only provided invaluable insight that helps to inform our business and marketing decisions, it has also supported the business case for different areas of the organisation working more closely together.”- Ends -For an interview with REaD Group or Marie Curie, please contact:Kate Gordon, Bright Spark PR for REaD Groupkate@brightsparkpr.co.uk T 07980 921961Joe BookbinderMarie CurieJoe.Bookbinder@mariecurie.org.uk T 0207 599 7703About REaD GroupREaD Group is a marketing data and insight company that gives brands the right to be personal. Data - particularly quality data and data quality - is at the heart of everything it does: REaD believes that there isn’t a marketing challenge that data cannot solve.To genuinely engage customers, brands must create communications that are timely, relevant and permissioned. REaD uses its unrivalled data products, insight and expertise to helps its clients get closer to their customers, offering market-leading data quality and cleaning solutions and trusted marketing data.For more information visit readgroup.co.uk. About Marie Curie – care and support through terminal illnessMarie Curie is the UK’s leading charity for people with any terminal illness. The charity helps people living with a terminal illness and their families make the most of the time they have together by delivering expert hands-on care, emotional support, research and guidance.Marie Curie employs more than 2,700 nurses, doctors and other healthcare professionals, and with its nine hospices around the UK, is the largest provider of hospice beds outside the NHS.For more information visit http://www.mariecurie.org.uk/ Like us at www.facebook.com/mariecurieuk Follow us on www.twitter.com/mariecurieuk Source: RealWire

Trialbee are Looking for Volunteers with Eczema for Clinical Trial

Is eczema a part of your life? Volunteers needed for clinical trialTrialbee has now made it possible for about 80 candidates with eczema to volunteer in a medical research study around North Yorkshire & Sheffield. The screening period starts mid- September but pre sign-up is already possible. Get started.How can I participate?To be eligible, you must be:18 years of age or olderDiagnosed with moderate to severe eczemaAdvised not to apply creams or moisturizers for dry skinPurpose of the study: The purpose of this study is to explore the efficacy and safety of an investigational treatment for everyone with moderate to severe eczema (atopic dermatitis). Clinical and non-clinical studies have found there is a realistic expectation that this treatment will provide meaningful therapeutic benefit in eczema. Sign UpAbout TrialbeeTrialbee facilitates patient recruitment communication and cooperation between the various players involved in the entire clinical trial process. The company is specialized in e-recruitment, patient retention methods and electronic data collection. Source: RealWire

University of New England Delivers Cutting Edge Virtual Reality Nursing Education with Oxford Medical Simulation

Virtual Reality (VR) simulation allows nursing students at the University of New England to practice caring for acutely ill virtual patients within an immersive, realistic setting. Training healthcare professionals using VR serves to support clinical skill development, thereby advancing safe, high quality patient care. BOSTON, MA, Nov. 6th, 2019 - The University of New England (UNE) is working with Oxford Medical Simulation (OMS) to deliver state-of-the-art virtual reality software to transform nursing education. The immersive virtual reality platform supports nursing students at the UNE School of Nursing and Population Health in providing simulated patient care to advance clinical decision making and communication skills with other health care providers. This training allows nursing students to practice in true-to-life virtual scenarios without posing risk or harm to patients and families.The technology is developed by Oxford Medical Simulation, an award-winning VR simulation company - based in Boston and London - and allows nursing student to practice treating acutely ill patients in a simulated, virtual environment. This optimizes skill development including clinical reasoning, decision making and patient/team communication, resulting in increased competence and confidence in managing complex care. “UNE’s Interprofessional Simulation and Innovation Center (ISIC) is committed to providing state of the art experiential learning opportunities to health professional students,” said Director of Clinical Simulation Dawne-Marie Dunbar, MSN/Ed., RN, CNE, CHSE. “With the OMS VR platform, we will be able to increase simulation capabilities that offer students access to complex patient care scenarios while optimizing time, space, and resources.” This innovative technology allows UNE ISIC to engage students in expanded simulation-based experiences. Simulation refers to the use of simulated patients to practice delivery of acute patient care and is widely regarded as the most effective way of training health care professionals. Simulation is traditionally implemented with actors and/or manikins staged within a mock, realistic setting. However, high-fidelity simulation requires significant time, space, and budget. As a result students may only receive two-to-three simulation experiences per year. With virtual reality simulation, students are now able to practice simulated scenarios as often as needed.“We’re delighted to be working with the University of New England to take nurse training to new heights. We developed OMS because we believe that training healthcare professionals in a flexible, zero-risk environment will transform patient care around the world. We all learn best from experience and the OMS system allows users at UNE to do just that - without putting patient’s lives at risk,” said Jack Pottle, MD, Chief Medical Officer of OMS.The OMS system provides students access to libraries of nursing scenarios, supporting practice of care provision and clinical decision-making across a wide range of conditions such as sepsis, pneumonia, heart failure, and meningitis. Students enter the interactive virtual scenario using a VR headset and are greeted by a virtual mentor and their patient/family. Learner interaction with the patient mimics real-life engagement with a patient. Through this pedagogy (or experience), learners can examine the patient, ask questions, initiate treatment, and provide support/reassurance as they would in actual clinical practice. Every action the student takes is recorded and compared to best practice. Once the scenario is complete, the platform produces a comprehensive data analytics report providing the student with detailed feedback. This serves as a de-briefing tool to guide reflection as to what went well and what they need to improve on. For more information about OMS and its technology, visit: https://oxfordmedicalsimulation.com/.Editors Notes: Oxford Medical Simulation delivers virtual reality training for doctors and nurses. Using virtual reality headsets and OMS VR software, healthcare professionals can practice in immersive, fully interactive clinical scenarios as if in real life. They then receive personalized feedback and can repeat as often as needed to improve their performance. The OMS VR system delivers quality clinical training for healthcare professionals globally - allowing them to practice more, make fewer mistakes and improve patient care.Oxford Medical Simulation 30 Newbury StreetBoston, MA, USA201 Borough High StreetLondon, UKT: + 1 (617) 812 - 6831E: jessica@oxfordmedicalsimulation.comW: www.oxfordmedicalsimulation.com@vrmedicalsimSource: RealWire

Fresenius Kabi starts United for Clinical Nutrition initiative in Europe with first-of-its-kind clinical study assessing critically ill patients in 11 European countries

BAD HOMBURG, GERMANY – [November 18, 2019] The first patients are about to be enrolled in the EuroPN survey, a clinical study that will assess the nutritional balance and focus on functional outcomes of critically ill patients in about 100 hospitals across 11 European countries.
The survey is an important scientific project by United for Clinical Nutrition (UFCN), a global initiative that strives to fight hospital malnutrition and its detrimental effects on patient outcomes. Healthcare professionals in about 100 hospitals from Austria, Belgium, Czech Republic, France, Germany, Hungary, Italy, Poland, Spain, Sweden and the United Kingdom will collect data on the nutritional status of their patients as well as caloric and protein intake during ICU stay. Caloric and protein balance will be related to clinical outcomes, with a focus on measures of physical function. The collected data will provide insights into the current practice of clinical nutrition in critically ill patients and uncover potential to improve the quality of care.
Disease-related malnutrition can worsen clinical outcomes In recent times, survival among critically ill patients has improved significantly. However, disease-related malnutrition is associated with adverse clinical outcomes, including increased risk of infections, prolonged ventilation, and increased length of ICU stay[1]. Clinical evidence suggests that adequate nutritional intake during critical illness improves functional outcomes and patients’ quality of life after ICU discharge[2]. Yet, the available evidence – especially in critically ill patients – is still limited. The EuroPN survey will provide valuable insights on how clinical nutrition may improve outcomes in critically ill patients.
UFCN – a global initiativeIn 2014, Fresenius Kabi established UFCN to raise awareness for disease-related malnutrition in countries around the world. After tailoring dedicated clinical projects and awareness campaigns for Latin America and Asia, UFCN expands their region of interest to Europe. The current EuroPN survey marks a cornerstone of the European initiative. For more information, please visit www.unitedforclinicalnutrition.com.
References[1] Norman K, Pichard C, Lochs H, et al. Prognostic impact of disease-related malnutrition Clin Nutr. 2008;27(1):5-15.[2] Wei X, Day AG, Ouellette-Kuntz H, et al. The association between nutritional adequacy and long-term outcomes in critically ill patients requiring prolonged mechanical ventilation: a multicenter cohort study. Crit Care Med. 2015;43(8):1569–7.
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About Fresenius KabiFresenius Kabi is a global healthcare company that specializes in lifesaving medicines and technologies for infusion, transfusion and clinical nutrition. The company’s products and services are used to help care for critically and chronically ill patients. Fresenius Kabi’s product portfolio comprises a comprehensive range of I.V. generic drugs, infusion therapies and clinical nutrition products as well as the devices for administering these products. In the field of biosimilars, we focus on autoimmune diseases and oncology. In 2019, the first biosimilar product by Fresenius Kabi was launched. Within transfusion medicine and cell technologies, Fresenius Kabi offers products for collection and processing of blood and cell components.
With its corporate philosophy of "caring for life", the company is committed to putting essential medicines and technologies in the hands of people who help patients and finding the best answers to the challenges they face.
For more information, please visit www.fresenius-kabi.com.
For press inquiries, please contact:Nina EspirituEdelman GmbHBarmbeker Str 4, 22303 Hamburg, GermanyT: +49 (0)69 401254-345nina.espiritu@edelman.com

Source: RealWire

Festival essentials from Nature's Dream - naturally better ways to look your best

Nothing screams summer quite like the heady anticipation of weekend-long music festivals.And whatever the weather this year, whether it’s a mudfest of epic proportions or a sunburning heatwave, you can guarantee the huge smiles on festival-goers’ faces will still be the same!But it’s not easy to pack everything you might need for a four-day camping extravaganza in a little backpack - so Nature's Dream have put together a round-up of their favourite three items that you simply MUST make room for… although perhaps not at the expense of your glitter make-up or wellington boots.Keeping your hair looking fresh and fabulous with dry shampooNEW PRODUCT Naturtint Dry Shampoo - this year’s most essential accessory to keep your festival hair looking and feeling fresh and funky.And if you’re getting in touch with Mother Nature in the great outdoors, you’ll want a dry shampoo that is certified natural and is kind to the environment. No nasty aerosol sprays here!Naturtint is committed to delivering naturally better hair colourants and has been at the forefront of reducing the amount of chemicals in hair colourants for the last 20 years.And now, in response to customers’ demands for gentle haircare treatments, the company has developed a natural, dry shampoo specifically designed to be eco-friendly with its pump action delivery.It is certified Cosmo Natural by Ecocert.With rice and barley starch to absorb excess oil and oat extract to strengthen and moisturise hair, this dry shampoo is the perfect size to drop in your handbag for a quick freshen-up when needed.Naturtint Dry Shampoo 20g £9.99Look awake and naturally beautiful with an instant facelift effectNatura Siberica Caviar Expert Instant Action Super Face Serum - a mini face-lift in a tubePart of the Royal Caviar Collection of Anti-Ageing Skincare.This unique serum goes right to the heart of the skin-ageing problem: restoring the natural beauty of your skin.It’s like an instant face-lift to help tighten your skin and give you a healthy, dewy complexion.Loaded with proteins and amino acids Beluga Caviar Extract effectively smooths out wrinkles and reduces skin sagging by increasing collagen density.Experts at Natura Siberica’s laboratory created a new multitasking instant action super face serum to perfect your complexion.The serum’s innovative formula provides complete skin care targeting five actions: moisturising, wrinkle-filling, masking imperfections, mattifying and fighting skin’s ageing.Your face will look fresh and rested even after a busy day.Suitable for all skin types.Active components:Black caviar extract - World renowned for its rejuvenating properties. Rich in proteins, collagen and vitamins, it effectively reverses the aging process, boosting cell repair and collagen production.Active gold - Possesses a unique feature, it improves the absorption of active components into the skin whilst enhancing their effect.Herbal collagen - Promotes skins resilience and elasticity, helping to prevent the first signs of aging.Active platinum - Combined with polypeptides SYN - COLL and SYN-AKE has a powerful rejuvenating effect. It fights expression lines and smooths complexion, whilst promoting a natural rejuvenating process and increasing skin’s susceptibility to nutrients.Polypeptide SYN®- COLL - Stimulates natural collagen synthesis in skin cells.Polypeptide SYN®-AKE - Smooths the skin and fights expression lines.Special Pigments - With light reflecting action, visibly even out the complexion.PEPHA®-TIGHT - Complex ensures an instant lifting effect with a prolonged action through increasing skin tone and resilience.And because it’s from Natura Siberica, it contains no silicones, BHT-BHA, mineral oil, PEG, parabens or EDTA.Natura Siberica Caviar Expert Instant Action Super Face Serum 30ml £36Refresh your tired and heavy legs to give your extra bounce in your festival movesYou know what it’s like - you spend the day partying hard and the next morning you feel like you can barely walk!Well, help your legs recover from those dirty Despacito dance moves with this ECOCERT Natural Cosmetic certified Revitalising Leg Gel. Black elder extract helps improve microcirculation and decongestion of the skin tissue to relieve tired and ‘heavy’ legs.Rutin (a citrus flavonoid found in a wide variety of plants and fruits) and olive oil prevent and reduce the appearance of redness. Also contains natural cherry, cranberry and grape water, rich in antioxidants, which protect the skin from free radicals.Acticire (a natural, multifunctional active texture agent based on jojoba, mimosa, and sunflower waxes) ensures legs feel comfortable, relaxed and moisturised all-day long.e’lifexir Natural Beauty is a new body treatment range created from natural and organic plant and fruit extracts.Made with more than 99 per cent natural ingredients, all e’lifexir products have been dermatologically tested, are suitable for all skin types, and are hypoallergenic.e'lifexir products contain NO parabens, acrylates, colourants, petrolatum, mineral oils, paraffin, silicones, PEGs, sulphates or artificial fragrances.ACTIDREN Revitalising Leg Gel 150ml RRP £15.99High res photos and samples available from carolyn@naturesdream.co.uk Products featured are all available to buy in the high street, in health stores, selected supermarkets, Holland and Barrett, Amazon and online direct. Notes to journalistsNaturtintPioneers in naturally better, gentle and effective hair colouring.Naturtint is committed to delivering naturally better hair colours and has been at the forefront of reducing the amount of chemicals in hair colours for the last 20 years.Manufactured to the highest Good Manufacturing Practice (GMP) standards by Laboratorios Phergal in Madrid, Spain, Naturtint is a leading, international brand now sold in more than 35 countries worldwide.The Naturtint permanent hair colour range is free from ammonia, resorcinol and parabens, DEA, SLS, mineral oils, paraffin and silicones.Naturtint permanent hair colours contain low levels of PPD, well below the maximum set by EU law, and adjusts these to the lowest amount necessary for each shade.The Naturtint Reflex semi-permanent hair colour range is even gentler, being free from hydrogen peroxide and PPD, as well as ammonia, resorcinol, parabens, paraffin, mineral oils, heavy metals, SLS and formaldehyde derivatives. www.naturtint.co.uk Natura SibericaMade with adaptogenic herbs and plants, this range of face, hair and body care was born in Siberia.Natura Siberica products are based on the traditional remedies of ancient Siberian tribes.Featuring wild-harvested ingredients, sourced from unspoilt landscapes, Natura Siberica work with these local tribes, bringing about positive changes in their lives.To survive the extreme Siberian conditions, endemic and adaptogenic herbs and plants synthesize highly protective active ingredients and have extraordinary antioxidant properties.When used therapeutically they offer unique health and beauty benefits. www.naturasiberica.co.uke’lifexir Natural BeautyWelcome to the next generation of natural body care products - an ECOCERT Natural Cosmetic certified body care range with seven products each targeting specific parts of the body.e’lifexir Natural Beauty is a new body treatment range created from natural and organic plant and fruit extracts.Made with more than 99 per cent natural ingredients, all e’lifexir products have been dermatologically tested, are suitable for all skin types and are hypoallergenic.e’lifexir products contain NO parabens, acrylates, colourants, petrolatum, mineral oils, paraffin, silicones, PEGs, sulphates or artificial fragrances.Carolyn Bointon Media Manager Tel 01889 507575Mobile 07557 980669http://www.naturesdream.co.uk/ http://www.elifexirnatural.com/ http://www.naturasiberica.co.uk/ http://www.naturtint.co.uk/ http://www.saafskincare.com/ http://www.tonymaleedyhair.com/ http://www.organicshop.co.uk/ Nature's Dream Ltd, Overton Farm, Hollington, Nr Tean, Staffordshire, ST10 4HWSource: RealWire

Elemis focus on personalized customer experiences to differentiate online

Skincare brand see personalization drive 7.02% uplift in RPV with just one experience [LONDON - 7 NOVEMBER 2018] - Elemis, the number one luxury British skincare brand, have renewed their partnership with Qubit and continue to make the customer experience through personalization a top priority for future growth. They have been working with Qubit since 2016 to bring data-driven customer experiences to their onsite visitors - powering the purchase journey for both new and returning customers. ”With Qubit’s technology, we can use the insights we glean from our customer behavior and deploy industry best-practice personalizations in one, easy-to-use, platform,” said Victoria Hughes, Marketing Director, UK & Europe of Elemis.The Qubit technology has enabled Elemis to start exploring how key visitor segments are behaving, as well as how visitors move across segments based on their interactions and purchases. Among the successful experiences the company has launched, they now highlight and display the comments from 5* reviews embedded under product images. This has driven a 7.02% uplift in revenue per visitor (RPV). Another example of an experience driving uplift in RPV is a search functionality nudge. The message, ‘Can’t find what you’re looking for?’ is shown over the search button to help visitors find the right product for them. “Elemis is a great example of an industry-leading brand embracing the power of personalization,” said Graham Cooke, CEO of Qubit. “Customer expectations are increasing, and they are demanding more from the brands they love. As beauty is so personal, beauty companies are in a unique position to leverage the power of customer data and build for their visitors. Elemis is constantly thinking about ways to differentiate through personalization and it’s incredibly exciting to see and be part of.” -END- About QubitQubit is the leader in delivering highly persuasive personalization at scale. In 2018, the company was named a ‘Top Rated A/B Testing & Personalization Tool’ by TrustRadius. Leading brands in retail, travel and eGaming work with Qubit to transform the way they understand and influence their customers. Companies like NET-A-PORTER, Topshop, Emirates, Ubisoft, Thomas Cook, and Ladbrokes Coral are using the Qubit personalization platform to increase revenue, build loyalty and significantly improve their marketing efficiency. Every week Qubit is used to personalize approximately $600 million in online sales. Headquartered in London, the company has offices across Europe and the U.S. For more information, please visit www.qubit.com Contact - George Barker, Communications - george@qubit.com Source: RealWire

Qubit announces new solutions for Beauty, Fashion and Luxury to deliver personalized brand experiences in high-growth categories

[LONDON - 13th November 2018] Qubit, a leader in marketing personalization technology, today announced the availability of three new solutions designed for beauty, fashion and luxury retailers. Each package includes Qubit’s proprietary personalization platform along with specific personalization use cases that are designed to drive engagement, repeat purchases and lifetime value in these competitive and high-growth categories. “Over the past eight years, we’ve been privileged to work with some of the world’s most innovative beauty, fashion and luxury brands,” said Graham Cooke, CEO of Qubit. “Through these long-standing partnerships, we understand the specific challenges they face. These categories are experiencing consistent and rapid growth in their online business. Personalization is essential in order to differentiate and yet this has to be done with the vision of the brand, and often at very large scale. It’s essential to deliver solutions that meet these challenges.” Qubit’s personalization platform includes more than 800 million monthly interactions and $600 million influenced in monthly sales combined. Using Qubit, brands can collect, ask for and analyze data from different sources and silos, derive insights, and then deploy truly personalized experiences throughout the visitor journey. Qubit for BeautyBeauty products are inherently personal - often going directly on the consumer’s face and body. Qubit for Beauty addresses the specific requirements of the cosmetics industry that include replicating elements of the in-store experience online, uncovering nuanced insight about the types of purchasers and their reasons for purchasing certain products. Beauty customers, including L’OCCITANE en Provence, Charlotte Tilbury and Elemis use Qubit to enrich their customer understanding and provide a personal touch online. Experiences within the solution include: Replenishment, the ability to predict when a shopper might run out of a particular product and encouraging them to return to your site, or surfacing replenishment options when they do.Skin type recommendations, the ability to quickly understand the customer through a short survey and serve them the right product, for example, based on a customers specific ‘skin type’. By coupling this with product badging, visitors can navigate to the most relevant products in the catalog much faster.Smart sampling, the ability to offer the most relevant samples based on what the shopper already has in their cart or has tried in the past. This could be complementary, popular or based on how a shopper has self-segmented.Qubit for LuxuryPersonalization defines the shopping experience for a luxury brand. Qubit for Luxury uses behavioral data, both asked and ingested, to build 1:1 digital experiences that are highly personalization, but without altering brand values. There are a number of experiences luxury customers, like Net-a-Porter, Farfetch and Diane von Furstenberg, can deploy to tailor the experience for their discerning visitors, including;Trending in fashion capitals, the ability to highlight products that are sought after by customers based on what is trending in their nearest fashion capital, or allow them to get an inside view of what’s trending around the world. For example, this could be ‘what’s trending’ in Milan during Milan Fashion Week.VIP exclusive offers, the ability to target your VIPs directly with tailored offers, messaging and services that will drive loyalty and increase future spend.Personalized homepage carousel, the ability to serve customers a tailored carousel on the homepage that responds to their relationship with the brand. A customer who has recently bought might be shown complementary items, a customer who has been browsing in a specific category might be shown related items and a new visitor encouraged to explore a specific category.Ludovica Cesareo, Assistant Professor of Marketing at Lehigh University, said in a study for Knowledge@Wharton: “…Millennials and Generation Z shoppers accounted for about 85% of 2017’s growth in luxury goods sales. They represent the new aspirational class,” Cesareo said. “Millennials and Gen Zs who purchase luxury want much more than just a brand name and a status symbol. They want an experience, which for them has to encompass some form of digital interaction, [and] has to be inspirational.” Qubit for FashionIt’s one of the most competitive categories online. ‘One and done’ purchasers will not help fashion brands achieve the lifetime value that’s essential for loyalty and growth targets. Qubit for Fashion uses large datasets about visitor behavior, past purchases, and CRM data to drive growth for global fashion brands like River Island, Topshop and Hobbs. Qubit for Fashion introduces: Qubit Aura, the product discovery solution for mobile web, especially effective with fashion brands who seek to provide their regular browsers with a fast, frictionless way of navigating through large product catalogs.Trending product badging, the ability to provide evidence on the PLP that ‘people like you’ are interested in a product that you may also be interested in.Back-in-stock, the ability to highlight to customers when items that they are interested in are back in stock, to create engagement and retention and a more personal shopping experience.“Personalization is now pervasive online, not just in ecommerce, but in everything we do,” continued Cooke. “Look at Netflix, Spotify and Instagram - all tailoring the online experience to engage their visitors with the most relevant content. Now is the time for ecommerce companies to catch up. Working with the teams delivering personalization for customers across the fashion, luxury and beauty industry means Qubit are in the unique position to understand what works in each industry and build AI-powered technology for these world-class brands now, and in the future.” To find out more: Qubit for BeautyQubit for LuxuryQubit for Fashion-END- About Qubit. Qubit is the leader in delivering highly persuasive personalization at scale. In 2018, the company was named a ‘Top Rated A/B Testing & Personalization Tool’ by TrustRadius. Leading brands in retail, travel and egaming work with Qubit to transform the way they understand and influence their customers. Companies like NET-A-PORTER, Topshop, Emirates, Ubisoft, Thomas Cook, and Ladbrokes Coral are using the Qubit personalization platform to increase revenue, build loyalty and significantly improve their marketing efficiency. Every week Qubit is used to personalize approximately $600 million in online sales. Headquartered in London, the company has offices across Europe and the U.S.For more information, please visit: www.qubit.comContactGeorge Barker, Communicationsgeorge@qubit.com Source: RealWire

L’OCCITANE launches ‘Ship From Store’ same day delivery across the UK

French beauty retailer partners with On the dot for faster deliveries than Amazon UK, London, 23rd January 2019 — On the dot today announced that the leading natural cosmetics manufacturer and retailer, L'OCCITANE, has selected the last mile retail delivery startup as its partner for its same day delivery service proposition ‘Ship From Store’ across the UK.The service has launched in London and, with plans to extend across the remaining 86 UK stores in early 2019, L’OCCITANE needed to find a partner with national scale and a large network. On the dot stood out for its scalability, on-time fulfilment commitment and customer communications through in-flight delivery notifications. Its technology integrates directly with L’OCCITANE’s website meaning customers can opt-in at the online checkout or even via an in-store portal accessible on a tablet, as part of the overall customer experience. Customers in London can now select a two-hour delivery window of their choice that day or the next day, between 11am and 6pm, 7 days per week.With 40% of online shoppers saying they would pay an extra charge for same day delivery [PwC Global Consumer Insights Survey 2018], L’OCCITANE is looking to delivery as a key strategic pillar in its mission to drive growth and increase market share in the UK and other major European markets including France, Germany, Italy, Spain and Switzerland.This new service is part of L’OCCITANE’s existing commitment to providing premium customer experiences such as online advice via live chat channels, access to peer reviews on product pages as well as free samples and gift wrapping.“Delivery is key in providing an effective 360 customer experience.” said Paco Ribagnac, Supply Chain Director at L’OCCITANE. “We want to provide our customers with quick and efficient purchasing solutions. By teaming up with On the dot we are able to offer an unrivalled same day delivery service to any address within London, which is taking us to the next level of convenience.’’Commenting on the announcement, Santosh Sahu, CEO of On the dot, also said: “Today’s retailers need to offer customers a frictionless experience across bricks and clicks if they are to compete against rival online giants. Amazon’s growing monopoly across almost every retail sector imaginable is reshaping consumer expectations, pushing convenience and immediacy to the centre of every purchase decision. These are commodities that today’s customers are unwilling to forego. With our service that is uniquely underpinned by ten years of data, L’OCCITANE can rise above using delivery as an important differentiator to leverage sales and drive growth.”About On the dot On the dot enables retailers of any size to offer their customers the ultimate in delivery convenience.At a time of rocketing consumer demand for delivery convenience and increasing competition, On the dot partners with retailers to help them meet consumer expectations and compete more effectively. Via an online retailer portal or API, On the dot intelligently displays dynamic time windows, allowing customers to select deliveries at the time most convenient to them. On the dot is part of the CitySprint Group, which benefits from decades of expertise in managing final mile collections and deliveries, more than 10 years’ worth of delivery data, and national and local scale through a fleet of more than 5,000 couriers.Providing customers with one, two, or four-hour timeslot deliveries on the day of their choice, same day express deliveries and a seamless experience from checkout to fulfilment and returns improves the shopping experience, makes customers’ lives easier and increases customer satisfaction and loyalty. On the dot’s roster counts more than 100 customers including ASOS, Dixons Carphone Warehouse and Wickes. The company’s fastest delivery to date is 275 seconds. For more information, visit https://www.onthedot.comor follow us on Twitter: @onthedotukSource: RealWire

AR/VR Transaction Volumes, Valuations and Fundraising Maturing, Says Hampleton Partners’ Report

Early adopters in healthcare, e-commerce and cosmetics sectors join tech companies to more than double the number of deals from 11 in 2014 to 26 in 2018London, UK - 29 May 2019. Hampleton Partners’ latest analysis of the Augmented Reality (AR) and Virtual Reality (VR) M&A global market reveals that this nascent sector is already showing signs of maturity, with later-stage funding, valuations and transaction volumes on the up and gaining momentum. M&A transaction volumes increased from a total of only 11 in 2014 to a total of 26 in 2018. North America is poised to establish a leading position in AR/VR M&A, as it is home to 62 per cent of all targets and to 60 per cent of buyers involved in an M&A transaction.Meanwhile, later-stage funding for AR/VR is also on the rise, especially for Series B, C and onwards. In fact, total combined funding for all nineteen Series C+ rounds reached €2.2 billion in 2018 – more than ten times the €0.2 billion raised across the eight rounds completed in 2015. 2017 saw the biggest spike in Series B funding – the result of three unusually large "supergiant” B rounds exceeding €100 million. Most notably, London-based Improbable Worlds received €463 million from Softbank’s Vision Fund at a total valuation of around €1 billion – the largest series B round of the year. The average disclosed ticket size has grown across series C+ funding rounds, but also across all series types, reaching €15.4 million in 2018, vs €10.1 million in 2016 and €5.4 million in 2013. Heiko Garrelfs, sector principal, Hampleton Partners, said: “While the M&A market for AR/VR targets is still in its infancy compared to other technology sectors, thriving investment in later-stage companies indicates that the industry is gradually maturing. Big ticket funding is helping startups grow beyond proof of concept stage and develop a real customer base, which will help attract potential acquirers.“Early AR/VR adopters in healthcare, e-commerce and cosmetics are helping these technologies become more mainstream and proving their worth. As a result of all these factors, we anticipate an uptick in M&A transaction volume in the near future.”Whilst tech giants rank among the most prolific acquirers in this space, healthcare, e-commerce and cosmetics companies are integrating ground-breaking AR and VR technologies into their workplaces and customer offerings, to help solve some of their most complex challenges.E-commerceFollowing its three-year partnership and an $18m (€16.1m) funding round in 2016, Israel-based Infinity AR was fully acquired by Alibaba in March 2019. The move cements Israel’s position as a major R&D centre for the Chinese e-commerce giant. With its wealth of expertise in consumer-facing tech, Alibaba is well positioned to lead the revolution of AR in e-commerce using Infinity AR’s platform, which allows developers to transform any device into a powerful and versatile content augmentation platform.CosmeticsThe potential of virtual make-up has translated into M&A activity, with interest in AR targets from both cosmetics developers and retailers. In March 2018 L’Oréal acquired Modiface, which offers beauty try-on simulations on live video with photo-realistic make-up, hair colour and hair style simulation. Then, in November 2018, Ulta Beauty, one of the largest beauty retailers in the US, followed suit when it acquired GlamST, a provider of 3D virtual make-up technology that allows users to try on makeup via mobile, online and in-store.Healthcare AR and VR technology is helping revolutionise healthcare and mental health treatments, whilst tackling mounting costs. Varian acquired humediQ in June 2018 for its surface-guided radiation therapy workflow management solution for oncology providers and its cameras which monitor patient positioning and motion to ensure safety, quality and efficiency during radiotherapy treatments.Staywell’s acquisition of Provata, a provider of health management SaaS, combines VR-enabled guided meditations with physiological monitoring to track outcomes, and is offered to employers and healthcare providers to improve health and business results.ENDSMedia enquiries, photography or interview requests, please contact: Jane HenryEmail: jane@marylebonemarketing.com Mob: +44 789 666 8155www.marylebonemarketing.com Note to Editors:Data and information for this publication was collated from the 451 Research database, a division of The 451 Group; Capital IQ, a product of S&P Global; Allied Market Research; BCC Research; Coherent Market Insight; Consultancy.UK; Digicap; Grand View Research; IDC; Market Research Future; Markets and Markets; Mordor Intelligence; Orbis Research; PS Market Research; Statista; Transparency Market Research; and Zion Market Research. About Hampleton PartnersHampleton Partners is at the forefront of international mergers and acquisitions and corporate finance advisory for companies with technology at their core. Hampleton’s experienced deal makers have built, bought and sold over 100 fast-growing tech businesses and provide hands-on expertise and unrivalled advice to tech entrepreneurs and companies which are looking to accelerate growth and maximise value.With offices in London, Frankfurt and San Francisco, Hampleton offers a global perspective with sector expertise in: Automotive Technology, IoT, AI, Fintech, Hi-Tech Industrials & Industry 4.0, Cybersecurity, VR/AR, Healthtech, Digital Marketing, Enterprise Software, SaaS & Cloud and eCommerce.Follow Hampleton on LinkedIn and Twitter.For more information visithttps://www.hampletonpartners.com Source: RealWire

e-days partners with Doctor Care Anywhere so businesses can direct employees straight to virtual GP services

- New partnership first of its kind to link absence management systems to on-demand medical healthcare and advice- As Coronavirus spreads, Doctor Care Anywhere fielding hundreds of calls per day, relieving pressure on NHS
London, UK: 17th March 2020: Employees can now access virtual GP services via their company’s absence management system, following a partnership between e-days, the leader in global absence intelligence, and Doctor Care Anywhere.
The announcement sees e-days, the global absence management and intelligence platform, offer integrated real-time wellbeing resources to workers. For the first time ever, companies will be able to link employee absence data and employee wellbeing by providing targeted services and resources to get them well more quickly. This comes at a particularly poignant time as concerns grow for the spread of COVID-19 in the UK.
The solution is designed to give employees 24/7 access to GP bookings, for video or telephone-based consultations, at the precise time when employees are most likely to need them, accessible from any device, anywhere. This extends e-days’ existing offering to businesses, which includes absence logging, tracking, trending, alerts and referrals, reporting and sickness case management.
“Our purpose is to make people’s lives better, and we are already working with almost one million people. This e-days partnership is a unique and exciting proposition enabling us to support their clients with medical assistance and routes to faster recovery,” said Dr Kate Bunyan, Chief Medical Officer at Doctor Care Anywhere. “The more we can offer employees, the less the pressure on organisations like the NHS. This is a huge step for employee wellbeing.”
Steve Arnold, CEO of e-days, commented: “Our mission is to provide companies with a comprehensive, full lifecycle solution, that maximises their ability to proactively manage employee wellbeing. This partnership with Doctor Care Anywhere opens the door to meaningful and convenient ‘in-absence’ care for employees. We believe all companies should have the tools and data points they need to impactfully take control of their employee wellbeing programs. Data is key to this, and very few companies can tie together their wellbeing programs with accurate absence data; e-days is fast becoming the centralised hub that brings together multiple employee wellbeing initiatives.”
Doctor Care Anywhere offers calm, reassuring support and advice and the tools needed to take care of an individual’s health, at the touch of a button. Its services will seamlessly integrate with the e-days absence management and tracking platform, providing employees with unplanned absence guidance and to help recover more quickly by making treatment and advice quickly available, without traditional stigmas around workplace wellbeing. Doctor Care Anywhere is already handling up 400 appointments per day.
“We all know that employee wellbeing is such an important topic, more than ever at this time,” added Arnold. “We’re delighted to be working Doctor Care Anywhere and together we aim to firmly prove the impact that virtual GP solutions can have to improve employee wellbeing. Currently, there’s a massive gap between the great intentions companies have, and the reality of their wellbeing offerings. We believe this partnership makes it a reality.”
ENDS
About Doctor Care AnywhereDoctor Care Anywhere is a doctor-founded digital healthcare company. From anytime appointments, fast and convenient prescriptions, to safe and secure patient records, Doctor Care Anywhere is a complete virtual GP service that simplifies healthcare for patients, clinicians and businesses that can be used anywhere in the world.
Website: https://doctorcareanywhere.com/ Twitter: @DrCareAnywhere
About e-daysFounded by CEO Steve Arnold and CTO Chris Moseley, e-days is an award-winning, cloud-based absence management and intelligence platform that makes holiday and absence management easy and accurate for organisations of all sizes, anywhere in the world. e-days delivers for more than 1,500 customers across 120 countries, including brands such as Canon, ASOS, AXA, Monster Energy, Barclays and Sony.
The e-days mission is to provide organisations with key intelligence regarding staff absence - enabling them to build better staff management and wellbeing strategies. Absence intelligence allows businesses to achieve better resourcing insights, save time and money associated with employee absence, and promote excellent employee wellbeing and better health for organisational success.
Website: https://www.e-days.com Twitter: @edayssoftware
Press enquiriesFor all media requests, please contact Edward Clark: eclark@thecommsco.com// 0203 697 6680

Source: RealWire

€1.5 million to increase the quality at the end of life

Zurich, July 7, 2020 – We+Care, the Swiss care coordination pilot project received funding from the EU’s AAL innovation promotion program for a three-year international research and development project called “Quality of Life at the End of Life”, which aims to improve the quality of life of care recipients at the end of life, their family caregivers and inter-professional teams from care providers.
Initiated in 2018, We+Care is tapping the untapped knowledge of family carers and helps creating the right care solution by making informed decisions on how to setup and coordinate a care network optimizing the resources efficacy of integrated care groups.
The «QEoL» project will help We+Care extend its proposition to remote palliative care cases, supporting connected families to fulfil last wishes using immersive and assistive technology. Funding for the project totals €1.5 million; of which €0.8 million represents public funding from the AAL Association, leading the Ambient Assisted Living Joint Programme financed by the European Commission, Innosuisse – the Swiss innovation promotion agency, the Canadian Institutes of Health Research – CIHR and Austrian Research Promotion Agency, FFG.
The study lasting to December 31, 2022 stipulates that the partners of the project address the specific needs of care recipients during the very last stage of their life by applying emerging technologies. Extending We+Care’s open development platform technology aims to change the narrative of the tabooed end of life care.
The project is researched and developed in partnership with the coordinating Swiss Carers Association - Pro Aidants, the longevity startup - We+Tech, Lucerne University of Applied Sciences with the active assisted living team from iHomeLab, Canton of Aargau – Swiss public agency represented by the division of long term care within the department of Health and Welfare, University of Toronto Mississauga’s TAG Lab team specialized in technologies for aging gracefully and Innsbruck-based Smart in Life e.U. - consultancy for smart and assistive technology.
Project Websites:www.qeol.eu http://www.aal-europe.eu/projects/qeol/
Picture-Downloads:Team-Picture from Kick-Off EventQuality End of Life Visual
More information: Patrick Hofer, Project Coordinator, +41445867964, patrick@proaidants.ch
About Pro AidantsPro Aidants, the Swiss Carers Association is a national membership charity for informal carers. In the pilot project We+Care an inter-professional community of long-term care providers are collaboratively exploring integrated care solutions.Source: RealWire

New Research: Reviews, Discounts and Photos most likely to Drive Online Purchases for Direct-to-Consumer Brands

Study analyzes the digital customer experience delivered by 50 leading direct-to-consumer brands in categories such as fashion and beauty
NEW YORK and LONDON (February 18, 2020) - Customers of leading direct-to-consumer (DTC) brands in sectors such as fashion and beauty say reviews (76%), discounts (70%) and photos (61%) are among the top factors that make it easier for them to make purchase decisions according to new research. 63% also reveal they are more likely to make purchases from brands whose websites integrate social proof in the form of content other customers share about the brands on social media.
And while Voice is still a relatively new channel, one out of four (25%) of DTC brand customers who were polled say they are making voice purchases (5% often and 20% sometimes).
The study has been conducted by AI-powered commerce experience platform, Nosto, in collaboration with Yotpo, the leading eCommerce marketing platform, and Klaviyo, the owned marketing platform. It is based on a survey of 1,100 consumers who have had a relationship over the last 12 months with one of 50 leading direct-to-consumer brands, mostly firms within the fashion and beauty sectors.
Most customers want to interact across multiple channels
The survey suggests that people generally interact with DTC brands on multiple channels (only 20% of the sample say they stick with a single channel). However, the most popular choice for digital interactions is the brands’ own website (53%) followed by email (12%) and social media (11%). Very few shoppers care to interact with the brands via their native apps (8%) or through SMS or direct mail (both 1%) while 14% say they like to interact with DTC brands in-store.
Despite 63% of DTC brand customers revealing they are more likely to purchase from brands who feature social proof (such as reviews, user-generated content) on their websites, over a third (36%) said they were not seeing it on the brand websites they visit.
And with email being a popular interaction channel, 53% of consumers said they received emails from DTC brands weekly and 38% daily. Unsurprisingly, discount offers (64%) are what motivates them most to open emails from brands, with valuable content (13%) coming second.
“Social proof, reviews, images and email all need to feed into the overall goal of making the shopping experience relevant and easy for customers,” said Jim Lofgren, Nosto’s CEO. “While the analysis suggests DTC brands are having some success in this, it also points to areas where more can be done to improve relevance.”
A basic requirement for all ecommerce brands is to ensure the home page is relevant to visitors and 58% of the sample said the DTC brand home pages they frequent are usually relevant. However, 15% answered no to this and 27% could not recall. Perhaps suggesting there is more effort needed in making the homepage experience more relevant and memorable.
Product recommendations: one in five customers find they’re not relevant
Another way of creating relevance is showing customers product recommendations, whether they are personalized based on the customers’ previous transactions or their online behavior - or simply highlighting products that are trending or among the biggest sellers.
The majority of the brands in the sample are using some type of product recommendation - only 4% of the customers say they do not see recommendations from brands. 46% say they notice product recommendations on both the brands’ websites and via email. However, one in five (21%) said recommendations they are seeing are not relevant.
Third of customers open to making purchases via social media
Another important finding relates to social media ads on the likes of Facebook and Instagram, which many brands are using to retarget people that have visited their websites. 44% of consumers in the poll say they notice brands advertising relevant products on social media and more than a third (35%) say they would like to take this further and wanted to be allowed to browse products and make purchases via social media sites. 37% of the sample were indifferent about this development and only 28% gave a definite no.
“It’s a fact that one of the hallmarks of great DTC brands is that they are often executing better than most retailers on personalization initiatives,” said Lofgren. “However, there is still a gap in continuing to be more relevant and getting consumers down the path to purchase. It's clear from the data that one of the best ways to do this is to use a comprehensive multi-pronged strategy of relevant reviews, photos, social media ads and credible user-generated content, combined with creating a relevant personalized shopping experience across all channels.”
The full study can be downloaded here: https://tinyurl.com/rywul4r
About the studyThe aim of the study was to explore how leading DTC ecommerce brands can continue to differentiate themselves with exceptional customer experiences. It was based on an online survey of 1,100 US consumers who had a relationship over the past 12 months with one of 50 top direct-to-consumer brands. The consumers were asked to select a single brand (each brand was only allowed to be selected by a total of 22 consumers, which led to an equal amount of responses per brand) and then were then asked to answer a series of questions about specific aspects of the brand’s experience. Finally, they were asked to answer a series of questions related to their personal preferences when it comes to customer experiences in general. The brands in the study were primarily within the fashion, fashion accessories, beauty and cosmetics categories.
About NostoNosto enables retailers to deliver personalized digital shopping experiences at every touchpoint, across every device. An AI-Powered Commerce Experience Platform designed for ease of use, Nosto empowers retailers to build, launch and optimize 1:1 omnichannel marketing campaigns and digital experiences without the need for dedicated IT resources or a lengthy implementation process. Leading commerce brands in over 100 countries use Nosto to grow their business and delight their customers. Nosto supports its clients from its offices in New York, Los Angeles, London, Paris, Berlin, Stockholm and Helsinki.
About KlaviyoKlaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web, mobile and SMS. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesn’t force companies to compromise between advanced functionality or ease of use - so companies of all sizes are able to maximize their sales quickly. That’s why over 30,000 innovative companies like Unilever, Case·Mate and HYLETE sell more with Klaviyo.
About YotpoYotpo, the leading eCommerce marketing platform, helps thousands of forward-thinking brands like Rebecca Minkoff, MVMT, Bob’s Discount Furniture, and Steve Madden accelerate direct-to-consumer growth. Our single-platform approach integrates data-driven solutions for reviews, visual UGC, loyalty, and referrals, empowering brands to create smarter, higher-converting customer experiences.Media Contact:Uday RadiaCloudnine PR+44 (0)7940 584161uradia@cloudninepr.com


Source: RealWire

Half of all NHS trusts in England opt for UK tech company StarLeaf over video conferencing rivals

Watford-headquartered StarLeaf is a privacy-centric, British competitor to Zoom

Over 100 NHS organisations across England are using StarLeaf video meetings and chat to keep both internal and external teams connected and make sure medical appointments, training and recruitment take place
Over 50,000 medical professionals are registered users of StarLeaf across these organisations, making over half a million video call minutes each day
StarLeaf is facilitating 11,181 scheduled NHS meetings each day, and has played a vital role in helping the NHS go virtual during the pandemic

Watford,11th November 2020 - Video meetings provider StarLeaf is working with over 100 English NHS organisations, helping them to communicate and collaborate remotely, train and recruit staff and keep vital treatment, clinics and consultations going, as social distancing measures remain in place.
During the initial stages of the Coronavirus pandemic in the spring the NHS was forced to dramatically change the way it operates, with almost all-non Covid patient care having to be carried out remotely, and non-frontline staff required to work from home. StarLeaf video solutions have helped Trusts to take pressure off life-saving critical services, while allowing patients continued access to essential care appointments and keeping its staff as safe as possible.
StarLeaf ensures that mental health, physio, dermatology, outpatient and GP appointments are still able to take place via video call. Fetal medicine, hepatitis C, neuro-ophthalmology and renal clinics and consultations are also running through StarLeaf, reducing unnecessary travel and face-to-face contact, to keep patients and consultants safe.
In addition to clinical use, NHS organisations are also using StarLeaf to drive business efficiency. Internal team meetings, cross-Trust meetings, training and recruitment are all taking place using StarLeaf, enabling NHS trusts to continue collaborating, upskilling and recruiting much needed employees. The adoption of StarLeaf means that more NHS employees are able to work from home, while still providing crucial care.
A number of Trusts benefit from the use of StarLeaf meeting room solutions, as well as use via desktops and other devices to facilitate home and remote working. StarLeaf’s software also enables NHS staff to record and stream meetings where required, ensuring important communications can reach wider audiences and be subsequently accessed.
Many NHS organisations choose StarLeaf because of its stringent cyber-security measures. StarLeaf is directly connected to the NHS’s Health and Social Care Network, meaning information can be accessed and shared using a secure, private cloud connection, designed specifically for the NHS. As well as having ISO/IEC 27001 certification, StarLeaf has its own NHS specific data centre, ensuring sensitive patient information discussed and exchanged during meetings remains confidential and is transmitted and stored securely. StarLeaf’s data centres have not routed information through China, and all patient data resides within the UK.
The NHS also benefits from StarLeaf’s industry leading 99.999% service availability guarantee, which ensures NHS teams have a reliable, stable means of communicating and collaborating.
Mark Richer, co-founder and CEO of StarLeaf said: “The NHS provides a vital service to all of us across the country and the last few months have been testing times for everyone. We’re proud to work with NHS teams across the country, giving them access to secure, reliable video solutions that enable them to continue to provide first-class care and vital services, regardless of geography or other obstacles, such as the pandemic. We’ll continue to ensure that StarLeaf is a solution that people can rely upon to easily and safely connect with organisations such as the NHS.”
ENDS
Media contact:Harry Ashcroft | Burlington harry@burlington.cc (+44) 07429108277
About StarLeafStarLeaf enables seamless collaboration through intelligently engineered, reliable meeting room systems, superior video conferencing, and secure messaging. Designed and engineered by StarLeaf, the experience is intuitive and feature-rich, allowing total interoperability across all devices. StarLeaf brings future-proof communications to the enterprise, with a 99.999% uptime guarantee, robust security, ISO/IEC 27001 certification, and data jurisdiction control. Founded in 2008 in Cambridge, StarLeaf is the provider of choice for delivering meeting solutions that exceed enterprise expectations of service, security, and support. For more information, visit www.starleaf.com or follow us: on Twitter @StarLeafCo and LinkedIn.
Source: RealWire

CareLineLive secures £175k funding from Innovate UK to accelerate digital transformation of homecare market

The grant for Sustainability & Innovation has been awarded to CareLineLive to develop data insights and further the functionality for its homecare platform that connects agencies, clients, carers and families

London, UK; 18th March 2021: CareLineLive, the all-in-one home care management software that increases efficiency, capacity, compliance and communication of both managers and carers by digitising their work flows, today announced that it has secured a £175k grant from the UK’s innovation agency, Innovate UK.
The Innovate UK funding supports a research-led software development project that extends the capability of CareLineLive to provide dynamic care planning of patients in their homes. With the Care Quality Commission (CQC) pushing for digitalisation of the sector, the project will result in more efficient data capture of a patient’s physical and mental welfare. This will ultimately improve patient care in a market that is traditionally fragmented and uses paper-based or legacy systems. Insights and predictions from data will also enable greater person-centred care.
CareLineLive’s mission is to keep individuals needing care at home and improve the level of care that they receive. With recent research by Age UK revealing that the number of over 75s is set to double in the UK and 30% of elderly patients needing care will not get a bed in a care home, CareLineLive founder and MD Josh Hough is championing homecare by delivering much needed innovation to the sector. With increased demand during COVID-19, the activity and notes of carers using CareLineLive’s real-time app gives families visibility of home appointments and details of the care given to their loved ones.
For agency owners and managers, CareLineLive provides an innovative, easy to use, cloud-based home care management system. Its customers have seen increased efficiencies and value, with improvement in cash flow and increased revenues of up to 50%.
Josh Hough commented: “As a UK health tech scaleup, we were delighted to receive this funding to deliver further improvements in homecare innovation. COVID-19 has both highlighted the urgent need for a more connected experience in the domiciliary care sector, as well as driven the rise in demand for the elderly to stay in their homes. We have purpose-built the CareLineLive solution to complete the circle of care, giving homecare staff a platform to easily track and record their patients’ care, families the insight into their loved ones’ care, and patients the peace of mind that their care is being monitored seamlessly. The next step will be increased data insights enabling more proactive interventions. This will ultimately help to integrate person-centred care between all care providers in the future.”
CareLineLive enables easy and quick rostering, real-time care visit monitoring, and integrates payroll and invoicing, even saving a carer’s time by including mileage calculations. The Innovate UK funding will build on the foundation of the existing home care management system and will use data to provide an early warning system that delivers effective, efficient and compassionate care within service users’ homes, alleviating pressures on the NHS. CareLineLive’s increased data insights will be developed and added to the system by June 2021.
Jane Townson, CEO at UKHCA (United Kingdom Homecare Association), commented: “If technological solutions were integrated across social care and health, citizens could experience seamless services which are safer and tailored to individuals. Harnessing the power of ‘big data’ will enable better prediction of, and response to, people’s changing needs. The government must incentivise innovation in the care sector, by establishing a fund to develop and implement the best technology, so the UK becomes a global leader.”
-END-
About CareLineLiveCareLineLive is an all-in-one, purpose-built home care management system for domiciliary care agencies to manage the ‘circle of care’. The company was set up by Josh Hough in 2014 after being frustrated at the lack of access to his Grandfather's care. Working closely with a number of home care agencies, CareLineLive has used the latest technology to develop for agency owners and managers an innovative, easy to use, cloud-based homecare management system. Its award-winning platform leads to increased efficiency, capacity and compliance through digitising workflows, automating procedures, increasing revenue opportunities and decreasing overheads. CareLineLive completes the ‘circle of care’ and gives agencies and carers ‘more time to care’ and is operating throughout the UK, Ireland, Jersey and now Australia.
https://carelinelive.com/
Press contactsFor all media enquiries, please contact Roseanna Lane on 020 3697 6680 or rlane@thecommsco.comSource: RealWire

Skinnydip London boosts average visit value by 16% since shifting entire operation online due to the pandemic

Retailer adopts AI-powered automated online merchandising and A/B testing through Nosto to power online sales success.
LONDON (February 16, 2021) - Skinnydip London, which sells mobile phone accessories, clothing and lifestyle products online, as well as through its network of UK shops and retail concessions, is using automated merchandising and A/B testing technology to deliver a 16% increase in average visit value - with the sales conversion rate on its ecommerce store now up 15%. The improved performance has been achieved since the company pivoted its entire operation online during the pandemic.
Skinnydip is using an ecommerce merchandising solution available through Nosto’s AI-powered Commerce Experience Platform to automatically optimise the way it displays and ranks products on category pages based on real-time customer behaviour and onsite performance data. The company, for which 90% of ecommerce traffic comes through mobile, is also using A/B testing tools through Nosto to identify the best performing merchandising strategies on dozens of category pages for its beauty, clothing, phone cases and accessories products.
With the pandemic abruptly halting brick-and-mortar shopping in 2020, Skinnydip, like many brands, shifted focus to its ecommerce store as the sole channel for traffic and sales. This was both an opportunity and a challenge: while online traffic has increased, so has online competition.
Nosto automated Category Merchandising Skinnydip needed a merchandising strategy to foster product discovery, convert new site traffic and nurture new shoppers into loyal customers. With Nosto it has been able to replace a labour and time-intensive manual strategy based on gut feeling and guesswork, with automated merchandising that uses data and machine learning algorithms to drive decisions.
“Our previous merchandising was done through intuition and what ‘looked good’. For example, there are tons of products in our collections that work really well as add-ons, but someone manually merchandising might rank them much lower on the category page,” said Meghan Lewis, Head of Ecommerce, Skinnydip London.
With Nosto Category Merchandising, an infinite number of products can be automatically arranged in a specific order on the most vital areas of a category page, based on product attributes (such as brand, colour, whether a product is new or is being offered at a discount) and performance metrics such as click-through rate, conversion rate and impressions.
Different personalisation and merchandising rules can be assigned to different customer segments, with the ability to select multiple attributes and performance goals together, giving different weights to each to fine-tune the order in which products are displayed.
Underpinning its Category Merchandising solution, the Nosto platform uses machine learning to analyse shoppers’ online behaviour and give retailers the ability to automatically segment audiences and personalise the online experience based on almost any combination of factors -such as category affinity, brand affinity, gender, lifecycle stage, and more.
“Category Merchandising was profitable in less than a month. It’s definitely a significant revenue and growth driver for us,” said Lews. “It also helps to take things off the never-ending to do-list so we can focus on meeting our growth objectives.”
Nosto A/B Testing To identify the best performing merchandising strategies on its category pages, Skinnydip has been using the A/B testing module available on the Nosto platform, which is designed for easy set up and deployment of A/B/n, split, and multivariate testing of different online experiences. This helps merchants discover actionable insights into which products and brands consumers are most likely to purchase via test results.
In one test, new, non-discounted products were prioritised on category pages for beauty, clothing, phone cases and accessories to maximise average order value and revenue - while discounted items were demoted. This was tested against Skinnydip’s default page setup, where new and best-selling products are manually mixed together, and “new” products are displayed based on the brand’s assumption of which products would perform well.
The result was a substantial increase in conversion rate and click-through rate (CTR) across Skinnydip’s non-sale categories using the new merchandising strategy.

Beauty: 36% higher conversion rate, 23% increase in CTR
Clothing: 12% higher conversion rate, 26% increase in CTR
Phone Cases and Accessories: 35% higher conversion rate, 38% increase in CTR

-Ends-
About SkinnydipSkinnydip London was born shortly after the launch of Apple iPhone, with the quick realisation that there were virtually no fun phone case designs on the market. Since the launch of their first phone case in 2011, the brand has grown from a small accessory company to a vanguard of contemporary trends. With 90% of the traffic coming from mobile, the brand now operates a complete online store selling affordable products that easily spur impulse purchases, 16 standalone stores across the UK, clothing collaborations with universal brands like Barbie, Disney and The Simpsons, and a distribution network of over 200 concession stores.
A Nosto client since 2019, Skinnydip London serves up the most fun and quirky accessories, clothing and lifestyle products for all to love and enjoy year-round.
About NostoNosto enables retailers to deliver personalized digital shopping experiences at every touchpoint, across every device. An AI-Powered Commerce Experience Platform designed for ease of use, Nosto empowers retailers to build, launch and optimize 1:1 omnichannel marketing campaigns and digital experiences without the need for dedicated IT resources or a lengthy implementation process. Leading commerce brands in over 100 countries use Nosto to grow their business and delight their customers. Nosto supports its clients from its offices in New York, Los Angeles, London, Paris, Berlin, Stockholm and Helsinki.
Media Contact:Uday RadiaCloudnine PR+44 (0)7940 584161uradia@cloudninepr.comSource: RealWire

New Study: Beauty Shoppers Won’t Try New Brands Or Products When Shopping Online

56% of online beauty shoppers are more likely to stick with brands or products they’ve bought before according to a survey of 2,000 consumers
NEW YORK and LONDON (November 24, 2020) - While nearly half (44%)[1] of beauty shoppers in a new survey agree that they have bought more beauty and skincare products online (rather than in store) over the last 6 months, the research reveals that 56%[1] (rising to 62% among female shoppers) tend to stick with brands or products they’ve purchased before, rather than trying anything new when shopping for beauty and skincare online.
The findings come from a survey of 2,000 US and UK consumers across all genders, between the ages of 16 and 35 which was commissioned by Nosto, the world’s first Commerce Experience Platform.
The study of Millennial and Generation Z shoppers also analyzes the impact of a number of tactics that ecommerce stores use to encourage online beauty and skincare purchases. For example, the presence of customer reviews throughout the website is the factor most consumers say will increase the chance of them making a purchase (selected by 74% of the sample, and rising to 80% among female shoppers). Second is the opportunity to receive free samples to try before they buy (72%), which some beauty retailers are offering as brick-and-mortar stores remain restricted or closed due to the pandemic.
And, while it is a relatively new offering, 45% of the survey sample said the presence of virtual try-on facilities (using Artificial Intelligence/Virtual Reality to try out a product online) on an ecommerce site would mean they were more likely to buy.
Also high on the list were the various ways that retailers can personalize the online shopping experience. For example, 66% of survey participants are more likely to buy from brands that use technology that “recommends new or relevant products to me that are similar to what I am shopping for” and 63% are more likely to buy from brands that “remembers my shopping preferences and customizes the online experience accordingly”. In addition, 58% of consumers are more likely to buy from a store that offers an online quiz-like experience to recommend the right products to fit their unique needs.
Online beauty and skincare shoppers are more likely to buy from a store or brand that does the following:

Includes customer reviews throughout website (74%)
Sends me free samples so I can try the products prior to purchase (72%)
Recommends new or new or relevant products to me that are similar to what I am shopping for (66%)
Remembers my shopping preferences and customizes the online experience accordingly (63%)
Has user-generated content (like photos of real consumers using the products) (62%)
Offers an online quiz-like experience to recommend the right products for my needs (58%)
Uses VR/AI to allow me to try out a product online (45%)
Is recommended by relevant influencers and/or celebrities that I care about (44%)
Offers virtual/online beauty consultations with a real person (41%)

“With lockdowns and continuing concerns over COVID-19 likely to lead to the continued shutdown or restrictions of physical retail, beauty and cosmetics retailers face a huge opportunity online – despite challenges around encouraging shoppers to try out new brands and products,” said Jake Chatt, Head of Brand Marketing at Nosto. “We’re working to help our brands optimize their online stores to replicate the in-store experience of trying on products and getting advice from specialist consultants, which is supported by the evolving consumer preferences revealed by our survey.”
Nosto’s online platform for optimizing the ecommerce experience is used by beauty and cosmetics sector brands such as Dermalogica, Native and Kate Somerville.
For more detailed insights download the full Nosto study, The Future of Beauty and Skincare Ecommerce: Emerging Trends to Watch in 2021 from https://www.nosto.com/resources/beauty-skincare-ecommerce-trends-2021/
[1] Respondents were asked if they Strongly agree, Somewhat agree, Neutral/Indifferent, Somewhat disagree, Strongly disagree with a list of statements. Here the percentage that Strongly agree and Somewhat agree have been added together
About the researchNosto commissioned international market research consultancy Censuswide to conduct an online survey of 2,000 consumers between the ages of 16 to 35 (1,000 in the US and 1,000 in the UK). The survey was conducted between October 21 and 27, 2020. The raw data can be supplied on request. About NostoNosto enables retailers to deliver personalized digital shopping experiences at every touchpoint, across every device. An AI-Powered Commerce Experience Platform designed for ease of use, Nosto empowers retailers to build, launch and optimize 1:1 omnichannel marketing campaigns and digital experiences without the need for dedicated IT resources or a lengthy implementation process. Leading commerce brands in over 100 countries use Nosto to grow their business and delight their customers. Nosto supports its clients from its offices in New York, Los Angeles, London, Paris, Berlin, Stockholm and Helsinki.
Media Contact:Uday RadiaCloudnine PR+44 (0)7940 584161uradia@cloudninepr.comSource: RealWire

https://www.realwire.com/releases/Beauty-Shoppers-Wont-Try-New-Brands-Or-Products-When-Shopping-Online

Maskne - a guide to defeating the new skincare problem of 2020

24 November 2020 "Maskne" – now there is a new word that pretty well sums up 2020. If you haven't already heard the term, then basically, it's the annoying side effect of wearing a mask for prolonged periods – irritated skin and spots.
But, thankfully, help is at hand.
Jessica Smith, UK brand manager for natural and organic beauty brand, Natura Siberica, said: "One of the problems associated with wearing a mask is that our faces can feel very sweaty and irritated afterwards.
"Plus, the trapped moisture released when we exhale can lead to red, inflamed breakouts - the last thing we need when we're already feeling down in the dumps.
"With dirt, oil, sweat, and bacteria building up on the skin underneath your mask, it is essential that you thoroughly clean your face both before and after wearing a mask to avoid breakouts."
Look for products that contain glycolic acid. This miracle ingredient is an AHA, or Alpha Hydroxy Acid, also known as fruit acid, as it is found in citrus fruits, apples, and grapes.
It's a water-soluble acid that gently exfoliates the outermost dead layer of the skin.
Try the NEW Vitamin C Ultra Glow Face Pads from Natura Siberica's best-selling range C-Berrica.https://naturasiberica.co.uk/collections/c-berrica/products/ultra-glow-face-pads-20-pcs £7.49
These pads are perfect for giving your face a deep but gentle cleanse.
Rich in glycolic acid, it can quickly penetrate the skin for maximum. Plus, Organic Altai oblepikha oil, packed with vitamin C, hydrates skin and promotes the formation of collagen, a structural protein essential for youthful skin.
But if your skin is already irritated, look out for breakout-busting salicylic acid cleansers, which help keep your pores clear of build-up.
Salicylic acid is a Beta Hydroxy Acid (BHA), which is used for exfoliation and improved skin tone. Since BHAs are oil-soluble, they may be better for oily skin types and better at treating acne. These also tend to cause less irritation than AHAs.
Try C-Berrica Renewal Foaming Face Powder, 35 ghttps://naturasiberica.co.uk/collections/c-berrica/products/renewal-foaming-face-powder-35-g £8.49
This powder foams gently when mixed with water, perfect for cleansing skin and removing impurities.
With salicylic acid to gently remove grease and grime, and organic Altai oblepikha hydrolate to boost elasticity and hydration, this powder cleanses and tones simultaneously.
Jessica added: "Before you go to bed, treat your face to a gentle moisturiser overnight, to soothe and calm down inflamed areas, or localised breakouts."
Try the SOS Soothing Face Mask.https://naturasiberica.co.uk/collections/rhodiola-rosea/products/ns-organic-certified-sos-soothing-night-face-mask-for-sensitive-skin-50ml £10.49
This soothing mask is designed to calm skin down, moisturise, soothe, and nourish irritated skin, alleviating tightness without leaving a heavy, greasy feeling.It has a calming effect and protects against environmental exposure. Organic Siberian Pine oil, packed full of vitamins, nourishes, and softens skin.
Hyaluronic acid deeply moisturises skin, increasing its firmness and elasticity. Plus, vitamin E, a powerful antioxidant, helps to slow down the ageing process of skin.
If you feel your skin needs something extra, you can add a facial spray between each level of skincare or use one to top up your moisture levels throughout the day.
Try Instant Relief Face Tonic for sensitive skin, 100 mlhttps://naturasiberica.co.uk/collections/rhodiola-rosea/products/ns-organic-certified-instant-relief-face-tonic-for-sensitive-skin-100ml £8.99
The gentle tonic soothes and moisturises sensitive skin.
It has a calming effect and protects against environmental exposure.
Organic Siberian Pine oil, packed full of vitamins, nourishes, and softens skin, while hyaluronic acid deeply moisturises skin, increasing its firmness and elasticity.
Plus, vitamin E, a powerful antioxidant, helps to slow down the ageing process of skin.
It's instant gentle relief from irritated, red skin and can be used as often as needed.
Natura SibericaAvailable in Holland and Barrett, Sainsbury's, and online at LoveLula, Amazon and www.naturasiberica.co.ukSource: RealWire

https://www.realwire.com/releases/Maskne-a-guide-to-defeating-the-new-skincare-problem-of-2020